Are Your Ads Relevant? How To Understand Facebook Relevance Scores

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Are Your Ads Relevant? How To Understand Facebook Relevance Scores

Are Your Ads Relevant? How To Understand Facebook Relevance Scores

 

 

For free paid advertising training go to: ShelleyBelcourt.com/FreeCourse

 

This short training will teach you how to understand Facebook relevance scores, which you really need to have a good grasp on if you are paying for Facebook ads.

There are 5 reasons why Facebook relevance scores are important

  1. Reduce your ad costs
  2. Helps improve deliverability of your ad
  3. Ability to test what your market likes and dislikes
  4. Important when optimising your campaigns
  5. Obvious when an ad has run its course

 

I also go into detail about what you can do to improve your relevance score:

  1. Change ad objective
  2. Change image
  3. Change ad copy
  4. Change audience
  5. Change the call to action

 

If you enjoyed this and would like more free paid advertising training go to: ShelleyBelcourt.com/FreeCourse

Let me know your feedback in the comments below 🙂

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